ABOUT US
Who We Are
Your Bookkeeping & CFO Services Expert!
At Purple CFO, we believe that every business, no matter its size, deserves expert financial guidance. We know that bookkeeping is just the beginning—growing businesses need strategic financial leadership to scale effectively. That’s why we provide a seamless financial solution that evolves with you, from essential bookkeeping to full-scale CFO services.
Most business owners start with a bookkeeper, but as their company grows, they need strategic financial leadership—without the cost of a full-time CFO. That’s why I founded Purple CFO: to provide scalable financial support that evolves with your business.
Juwon Lee
Founder of Purple CFO
Financial Expertise for Growth
Over 10 years of experience in corporate finance, investment banking, and private equity, helping businesses optimize financial operations and scale successfully.
Beyond Bookkeeping—Strategic Financial Guidance
We go beyond recording numbers—providing CFO-level insights and financial strategy to drive business growth and profitability.
Why Choose Purple CFO?
Most bookkeeping firms focus solely on record-keeping, leaving you without the financial insights needed to grow. At Purple CFO, we go beyond the basics. Our seamless financial solutions start with affordable bookkeeping and scale with your business—offering CFO-level support and forward-looking financial forecasting to help you plan and grow with confidence.
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Start with bookkeeping and upgrade to CFO services as your business grows—no need to switch firms.
Strategic Insights
We go beyond numbers, helping you understand financial data to drive smarter decisions.
Built for Growth
A clear path from bookkeeping to CFO-level support, tailored to your needs.
All-in-One Solution
Bookkeeping, cash flow, and CFO services in one place for seamless financial management.